We like this Mo-sys explainer.
You probably already know that Cobalt was the first to offer Virtual Production to the film community on the East Coast. Getting there first, and doing it right, has always been in our DNA.
Something big is coming.
Yes ✨ We’re beyond excited to step into Spring with a big announcement. We’re not ready to tell you what it is, just yet, but what we can tell you is what it’s going to mean for your productions in 2023 and beyond:
What is Virtual Production and Why Would I Use It?
For decades, we’ve been shooting talent and products on green, and adding photo-realistic 3D graphics in post-production to finalize the shot. This is the foundation of a visual effects shot (VFX).
We have a brand NEW Mo-Sys system!
And we are ready to share.
In case you aren’t familiar… Mo-Sys is an award-winning, world-renowned maker of virtual production solutions. We’ve been watching them VERY closely, and have been headed down the virtual path with them for a while now...
Proud to announce “The Mission”!
Cobalt is proud to announce our latest success with “The Mission” for our LA Agency client. The results are in, and they speak for themselves. Res ipsa. The clients love the spots; the reviews are all superb; and sales are up, WAY up.
It’s kind of a big deal.
Science in the Service of Art. And when we bring our laboratory to you...this is what it looks like. Our digital, mechanical, hydraulic and robotic production capabilities extend far beyond any we’ve encountered before.
Happy Holidays from Cobalt!
Thank you for sharing your amazing talents with us this year, it’s been a joy and a privilege! We wish you a holiday season filled with glorious downtime, inner peace, and getting in touch with what matters most.
What is Virtual Production and Why Would I Use It?
For decades, we’ve been shooting talent and products on green, and adding photo-realistic 3D graphics in post-production to finalize the shot. This is the foundation of a visual effects shot (VFX). It was (and still is) very much a two-stage process...
Virtual production is NOT expensive
With any cutting-edge tech in film, there’s an expectation that it will initially be the preserve of big-budget Hollywood blockbusters. In the case of virtual production, this is a misconception further cemented by the ubiquity of examples such as The Mandalorian and 2019’s The Lion King.
What every producer should know about virtual production.
Learning about Virtual Sets and using them whenever possible is a step all producers can take to reduce costs, creative compromises, carbon emissions, and solid waste.